Jun 06, 2014

Last week I wrote about the importance of reading as it related to becoming a better writer. Today I wanted to bring you some thoughts on reading as part of career growth. A few things to consider:

Read About Your Field
This applies for someone who is settled in a job or someone who is just starting out. If you’ve been in your position for several years, make time to sit down and read something related to what you do so that you can keep up on the current developments in your field.

On the other hand, if you are trying to get a job in a particular field, make sure you are reading about that field before your interview. Take note of the things that are going on and if you find the opportunity, mention them in the interview. This will show the interviewer that you know what’s new in the industry and are care about the position.

Read About the Companies You’re Applying To
This one is critical when looking for a job. Showing the interviewer that you not only have some background about the industry, but that you also have some basic knowledge of the company itself is a huge feather in your cap. The less time they need to spend onboarding you and tell you about the company, the sooner you can get down to the business at hand once you walk in the door.

Grow Yourself
This applies regardless of where you are in your career. Take a walk down the Self-Improvement/Career/Business aisle at your local library or book store and you will be sure to find something that will help you. From books about leadership to starting a new business, parenting to increasing your productivity, there is something out there for everyone. And if you can’t find what you want to read already in print, a new door may be opening for you…write the book yourself!

Read With Your Ears
This kind of reading for growth doesn’t have to be visual. There are thousands of great audio books out there. Check out Audible.com for a huge selection read by some excellent voice talent.

If you’re looking for free audio content, check out iTunes podcast library and simply search for leadership. Just make sure you are taking advantage of your long drive to work or those spare minutes while you’re waiting for your kids to get out of soccer practice.

To help you out a little with determining your next reading assignment, check out the resources below as well as the resources page:

Read to Lead Podcast – Great podcast that has been on the air for almost a year. Jeff Brown (@THEjeffbrown) interviews a different author each week covering a variety of topics including leadership, public speaking and entrepreneurship.twitter link) interviews a different author each week covering a variety of topics including leadership, public speaking and entrepreneurship.

Entrepreneur on Fire – One of the biggest stars in online business and podcasting, John Lee Dumas (@johnleedumas) posts a new interview every day! Check each episode page for a recommended book from each guest on the show.

Good luck with your reading. Please feel free to share what you are currently reading in the comments below.